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{"id":445,"date":"2018-04-02T00:00:16","date_gmt":"2018-04-02T00:00:16","guid":{"rendered":"http:\/\/peterstemmet.com\/?p=445"},"modified":"2019-01-15T14:12:49","modified_gmt":"2019-01-15T14:12:49","slug":"covering-events-as-a-non-rights-broadcaster","status":"publish","type":"post","link":"https:\/\/peterstemmet.com\/2018\/04\/02\/covering-events-as-a-non-rights-broadcaster\/","title":{"rendered":"Covering Events As A Non-Rights Broadcaster"},"content":{"rendered":"

I want to share some of my experiences as a non-rights holding broadcaster in the field at a major event and how to make the most of it with you. \u00a0So imagine the scenario: \u00a0You are a television, or radio, reporter or presenter and your media house has decided to send you to a major event (usually sport) like the Olympic Games or FIFA World Cup. \u00a0Yes, you will get to meet some of the best athletes and coaches and interview some of the most famous people in the world. \u00a0You might even have an opportunity to take a picture with them.<\/p>\n

Or maybe that is what you thought?<\/p>\n

Too busy to read? You can listen to the audio version of this blog post here:<\/em><\/p>\n

<\/iframe><\/p>\nAs it turns out your media house is what they call a Non-Rights Holder. \u00a0In simple terms this means you have such limited access, that you might have wished you stayed at home. \u00a0The big broadcasters pay billions of dollars in order to hold the rights to broadcast these competitions and with that comes the privilege of exclusive access. \u00a0I have covered a FIFA World Cup and an Olympic Games as a non-rights holder and in order to achieve any kind of success, you might want to read on, because your news editor (not sports editor) is unlikely to have much sympathy for you and you will be expected to deliver.<\/p>\nI covered the FIFA World Cup in my own country so I will use the 2012 Olympic Games in London as an example of what you might look to do. \u00a0I already had experience of being a non-rights holder reporter so I expected limitations but even I was surprised upon arriving in London, despite reading up on the rules beforehand. \u00a0On the first day of competition we went to a cycling event. \u00a0Well it did not help us when my cameraman was asked to kindly leave his camera at the front door. \u00a0What do you do? \u00a0How and what will you file? \u00a0There are millions of people ready to tune in later tonight to watch Olympic Games coverage. \u00a0\u201cSorry they wouldn\u2019t let us in\u201d, will never be an acceptable excuse.<\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-medium wp-image-563\" src=\"http:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Cameron-Van-Der-Burgh-225x300.jpg\" alt=\"\" width=\"225\" height=\"300\" srcset=\"https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Cameron-Van-Der-Burgh-225x300.jpg 225w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Cameron-Van-Der-Burgh-768x1024.jpg 768w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Cameron-Van-Der-Burgh-830x1107.jpg 830w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Cameron-Van-Der-Burgh-230x307.jpg 230w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Cameron-Van-Der-Burgh-350x467.jpg 350w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Cameron-Van-Der-Burgh-480x640.jpg 480w\" sizes=\"(max-width: 225px) 100vw, 225px\" \/><\/p>\nI set about devising a plan. \u00a0We could not enter Olympic competition venues with our camera, but we could go all over London so each of my pieces-to-camera (PTC\/standup\/link) were shot with a different iconic London background behind me. \u00a0Before the Games, I signed up with all the official sponsors\u2019 newsletters. \u00a0As it turned out they had daily events and any media house could attend these. \u00a0We made a point of going to all of them and by doing that we had several Olympic gold medal legends\u2019 quotes to send back home. \u00a0\u201cHow did you get Maurice Green and Dick Fosbury?\u201d they asked. \u00a0They didn\u2019t have to really know!<\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-medium wp-image-566\" src=\"http:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Hezekiel-Sepeng-225x300.jpg\" alt=\"\" width=\"225\" height=\"300\" srcset=\"https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Hezekiel-Sepeng-225x300.jpg 225w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Hezekiel-Sepeng-768x1024.jpg 768w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Hezekiel-Sepeng-830x1107.jpg 830w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Hezekiel-Sepeng-230x307.jpg 230w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Hezekiel-Sepeng-350x467.jpg 350w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-Hezekiel-Sepeng-480x640.jpg 480w\" sizes=\"(max-width: 225px) 100vw, 225px\" \/><\/p>\nWe were quite fortunate in that the South African delegation put up their own little media hub so we went there often to interview South African delegates on the progress of the team. \u00a0It helped that South Africa won quite a few medals in London and \u201cSouth Africa House\u201d hosted each of those medallists so that way we got more one-on-one interviews with the South African heroes.<\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-medium wp-image-571\" src=\"http:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-at-Westminster-Abbey-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-at-Westminster-Abbey-300x225.jpg 300w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-at-Westminster-Abbey-768x576.jpg 768w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-at-Westminster-Abbey-1024x768.jpg 1024w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-at-Westminster-Abbey-830x623.jpg 830w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-at-Westminster-Abbey-230x173.jpg 230w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-at-Westminster-Abbey-350x263.jpg 350w, https:\/\/peterstemmet.com\/wp-content\/uploads\/2018\/11\/Me-at-Westminster-Abbey-480x360.jpg 480w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\nOutside of that, we were on the lookout for pretty much whatever we could use as material. \u00a0On a mission like that, there is usually a day or two that will present an opportunity to produce a colour piece. \u00a0My cameraman and I were astounded at the general unfriendliness of Londoners. \u00a0We wondered how anyone made friends in the UK capital and then one day on the tube I spotted a sign for a dating website and the next thing you know THIS package was put together:<\/p>\n<iframe loading=\"lazy\" width=\"1170\" height=\"878\" src=\"https:\/\/www.youtube.com\/embed\/HqdtvUUvT30?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\nWe were praised and criticised for our work in London during the Olympics. \u00a0In fact every one save for the news editor was happy but then there is no pleasing everyone.<\/p>\nHere\u2019s a short, summarised check list if you\u2019re going to cover an event as a non-rights holder:<\/p>\n1 \u00a0Read up on the restrictions beforehand so you know exactly what you\u2019re in for.<\/strong> \n2 \u00a0Make contact with the organisers, sponsors, administrators, officials, ANYONE AND EVERYONE YOU CAN, before the time to establish potential interviews.<\/strong> \n3.1 \u00a0Draw up your own diary for the duration of the event so you know where you are going and when you are going to do it.<\/strong> \n3.2 \u00a0You can use that diary to tell your editors back home what you plan to do the next day<\/strong> \n3.3. This will go a long way towards avoiding being told what to do from someone who does not fully appreciate the restrictions that you are working under.<\/strong> \n4 \u00a0Once you are at the event, respect the rules. \u00a0Respect goes a long way and you never know, you might just be invited to an event that strictly speaking, you are not allowed to be at.<\/strong> \n5 \u00a0When you interview someone, ask plenty of questions that are not necessarily related to your story. \u00a0You can archive these and use at a later stage.<\/strong> \n6 \u00a0Have fun and enjoy the experience. \u00a0Even though there are restrictions in place, you can still have a wonderful time covering an event as a non-rights holder.<\/strong><\/p>\nI hope this article has been useful to you if you are about to go cover a big event as a non-rights holder. \u00a0I would love to hear from you on how you have covered events as a non-rights holder too. \u00a0You can comment below.<\/p>\n","protected":false},"excerpt":{"rendered":"I want to share some of my experiences as a non-rights holding broadcaster in the field at a major event and how […]<\/p>\n","protected":false},"author":2,"featured_media":556,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[11],"tags":[],"_links":{"self":[{"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/posts\/445"}],"collection":[{"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/comments?post=445"}],"version-history":[{"count":2,"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/posts\/445\/revisions"}],"predecessor-version":[{"id":674,"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/posts\/445\/revisions\/674"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/media\/556"}],"wp:attachment":[{"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/media?parent=445"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/categories?post=445"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/peterstemmet.com\/wp-json\/wp\/v2\/tags?post=445"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}